Graphics cards in stock: GTX 10-series drought ending, cards now widely available at MSRP
It's not just the Founders Edition cards, but custom cooled cards as well.
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Earlier today we reported that Nvidia had restocked its site with Founders Edition graphics cards at MSRP, with availability for every GeForce GTX 10 series SKU. Well, guess what? It's not just those vanilla cards that are back to normal prices today, so are the custom cooled cards by Nvidia's hardware partners, and all across the web!
That's right, the drought appears to be over, at least for the time being. In fact, Nvidia hinted as much in an email we received announcing that cards are now back in stock, with links to a bunch of retail listings outside of Nvidia's own webstore. This is the first time since the shortage began that Nvidia has made a point to call out third-party availability.
"If you’ve been waiting for the right moment to pick up a GeForce GTX 10-Series GPU, now’s the perfect time! With great availability across retailers at prices gamers can afford, there’s never been a better time to upgrade your gaming rig and be the last one standing," Nvidia stated.
The big question is, how long will this last? We don't know, though we suspect (hope, really) that Nvidia and its retail partners prepared for this moment with enough inventory to accommodate the inevitable onslaught of orders. We'll see.
For now, anyway, there is a wide assortment of custom cooled cards to choose from at MSRP, up to the GeForce GTX 1080 (the GTX 1080 Ti and Titan cards are still selling for inflated prices). Some of them take into account mail-in-rebates, but that's still better than paying hundreds of dollars over MSRP for a card.
Here are some links:
- Zotac GeForce GTX 1080 Mini: $540, B&H Photo
- EVGA GeForce GTX 1080 SC Gaming: $550 (after $20 MIR), B&H Photo
- MSI GeForce GTX 1080 Armor 8G OC + $20 Steam code: $550 (after $20 MIR), Newegg
- GeForce GTX 1080 Windforce OC: $580, Amazon
- Zotac GeForce GTX 1070 Ti Mini: $500, Amazon
- EVGA GeForce GTX 1070 Ti SC Gaming: $500, Newegg
- Gigabyte GeForce GTX 1070 Ti Gaming: $500 (after $20 MIR), Newegg
- Asus GeForce GTX 1060 Phoenix 6GB: $300 (after $20 MIR), B&H Photo
- MSI GeForce GTX 1060 6GB + $20 Steam code: $300 (after $20 MIR), Newegg
- EVGA GeForce GTX 1060 SC Gaming 6GB: $299, Amazon
- Asus GeForce GTX 1060 Dual-Fan OC 3GB: $240, Amazon
- EVGA GeForce GTX 1060 Gaming 3GB: $230, EVGA
There are many other cards to choose from—go here to browse Newegg's entire inventory of GeForce GTX 10 series, or here to see Amazon's listings.
Happy hunting!
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Keep up to date with the most important stories and the best deals, as picked by the PC Gamer team.
Paul has been playing PC games and raking his knuckles on computer hardware since the Commodore 64. He does not have any tattoos, but thinks it would be cool to get one that reads LOAD"*",8,1. In his off time, he rides motorcycles and wrestles alligators (only one of those is true).


