
The worst marketing misfires and PR moves in PC gaming (and a pair of console flubs, too)
bad pr Remember Daikatana? How about horse armor? Sometimes, despite everyone's best efforts, it all goes terribly wrong.
bad pr Remember Daikatana? How about horse armor? Sometimes, despite everyone's best efforts, it all goes terribly wrong.
news The job listing is 'real' but not entirely serious.
News Five years later, one modder uncovers the smoking 'a'. Was a single letter really the problem?
flight suits If a lawsuit followed the Advertising Standards Authority's investigation, could the ads be considered illegal?
OPINION Games could learn from the pragmatic visual design of Kubrick, Cobb, Foss and Ridley Scott.