World of Warcraft Annual Pass has more than one million subscribers

Blizzard have hinted at the success of the World of Warcraft Annual Pass deal that they launched at Blizzcon last year. In last night's Activision Blizzard earnings call, transcribed by Seeking Alpha , Blizzard CEO Mark Morhaime revealed that "to date, we have signed up more than 1 million players in the West."

A portion of those buyers would have subscribed to WoW for the next year anyway, of course, and the figure has to be offset against all of those free copies of Diablo 3 that were given away with the offer, but it's a big sum nonetheless. It'll also help to stabilise WoW's long term prospects after a subscriber dip last year.

It seems that WoW is holding its own against Star Wars: The Old Republic, too. Morhaime says that pre-Christmas WoW updates have "contributed to retaining our players in the wake of competitive launches." Did you sign up for the annual pass? Do you still reckon it was a good deal?

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Part of the UK team, Tom was with PC Gamer at the very beginning of the website's launch—first as a news writer, and then as online editor until his departure in 2020. His specialties are strategy games, action RPGs, hack ‘n slash games, digital card games… basically anything that he can fit on a hard drive. His final boss form is Deckard Cain.