Blood Bowl creator Jervis Johnson agrees with Games Workshop's AI ban, says 'it allows you to be a bit lazy and not put in the effort'
"AI is going to be like the asbestos of the internet and the computer industry."
Keep up to date with the most important stories and the best deals, as picked by the PC Gamer team.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Join the club
Get full access to premium articles, exclusive features and a growing list of member rewards.
Jervis Johnson is a legend in the world of tabletop game design. During almost four decades spent at Games Workshop he created Blood Bowl and wrote the core rules for Advanced Heroquest, co-created Necromunda, and wrote significant chunks of Warhammer 40,000's second edition, Warhammer Fantasy Battle's fourth edition, multiple iterations of Age of Sigmar, and several of the Warhammer Quest board games.
Though retired from Games Workshop these days, Johnson still contributes to projects like the Godzilla TTRPG and DreadBall All Stars, a kind of full-contact sci-fi basketball in contrast to Blood Bowl's ultraviolent fantasy football. While discussing the latter with FRVR, the topic of Games Workshop's prohibition against AI in its design process came up.
Johnson agreed with his old company's take, saying that while AI "can do stuff that's perfectly good in a middling kind of way, on the low-end," he hasn't been particularly impressed by anything he's seen and doesn't think it's up to a professional standard.
Article continues below"I think that if you're going to do stuff at the top end," he said, "do properly interesting, creative stuff, then AI doesn't help you. It's a hindrance basically because it allows you to be a bit lazy and not put in the effort."
In Games Workshop's last half-yearly financial report, CEO Kevin Rountree explained that "we do not allow AI generated content or AI to be used in our design processes" and snuck in an amusingly personal complaint along the way, saying that "AI or machine learning engines seem to be automatically included on our phones or laptops whether we like it or not."
"Most of the stuff that I've seen doesn't seem to actually quite match up to the hype," Johnson went on to say. "I saw a great quote recently saying that AI is going to be like the asbestos of the internet and the computer industry. That we're going to be spending decades getting this stuff out again after we've used it a lot and found out it's actually a bit rubbish."
Best Warhammer games: Fantasy epics
Best Warhammer 40K games: The complete ranking
Best Warhammer TTRPGs: Across all three settings
Best Warhammer 40K books: Grimdark novels
Keep up to date with the most important stories and the best deals, as picked by the PC Gamer team.

Jody's first computer was a Commodore 64, so he remembers having to use a code wheel to play Pool of Radiance. A former music journalist who interviewed everyone from Giorgio Moroder to Trent Reznor, Jody also co-hosted Australia's first radio show about videogames, Zed Games. He's written for Rock Paper Shotgun, The Big Issue, GamesRadar, Zam, Glixel, Five Out of Ten Magazine, and Playboy.com, whose cheques with the bunny logo made for fun conversations at the bank. Jody's first article for PC Gamer was about the audio of Alien Isolation, published in 2015. Jody edited PC Gamer Indie from 2017 to 2018, and he eventually lived up to his promise to play every Warhammer videogame.
You must confirm your public display name before commenting
Please logout and then login again, you will then be prompted to enter your display name.


