Phasmophobia devs say all that live service malarkey can do one: they focus on making 'a fun game that people want to play because it's fun'

One of the character models in Phasmophobia, he's standing in the truck with a flashlight on his shoulder. He's also holding an upgraded Spirit Box.

(Image credit: Kinetic Games)

Phasmophobia is one of those unproblematic success stories. It launched in early access with such a well-conceived and executed core experience that I breathlessly proclaimed it "the best ghost game ever made." In the five years since, developer Kinetic Games has slowly but surely built Phasmophobia into the PC's definitive spook-buster (to the extent there's now a small niche in Phasmo-alikes).

Probably the biggest tribute I can pay Phasmophobia, though, is that it's still on my SSD. I don't play it all the time, but it's one of those games where someone suggests it as a palate-cleanser after some sweaty PVP, and everyone's instantly on-board. It even helps to return infrequently, because more often than not Kinetic's added or tweaked something to make it feel new. The Steam reviews tell their own story: approximately 340,000 of them have it sitting pretty at "overwhelmingly positive."

Arise Sir Knight, and accept this virtual garland for such correct opinions. Dixon also points out that such a model "adds a lot of pressure" for the studio itself, making the demand for new content an incessant one. "We obviously want to create content in a timely manner, but we release things when they're ready," says Dixon. "We're not like, 'We have to do ten updates a year,' and this kind of thing. It creates a much better work environment."

Two Phasmophobia players standing outside of the Nell's Diner map sign as it glows in the dark — (Image credit: Kinetic Games)

Knight points out that most live service games receive substantial updates every month or so, and Kinetic doesn't have the demands that come with having a publisher (the game is self-published). "We set our own milestones and our timeline, and we're happy to push things back," says Knight. "We don't want to put ourselves under that kind of pressure."

Knight points out that things like progression don't have to be max levels and stat bars, but can be the intangibles: in this case, knowledge of how the game works and the many kinks in how different ghosts can behave at different times. In this context, he mentions there are no plans to change Phasmophobia's current progression system.

"We're in a position where we can try and be like those games we played as kids," says Dixon. "You want to play the game because it's fun, not because you're on a treadmill or something. People play Phasmo because they love it. We're not trying to just suck you in and keep the player's attention. You want to just make it a fun game that people want to play because it's fun."

Rich is a games journalist with 15 years' experience, beginning his career on Edge magazine before working for a wide range of outlets, including Ars Technica, Eurogamer, GamesRadar+, Gamespot, the Guardian, IGN, the New Statesman, Polygon, and Vice. He was the editor of Kotaku UK, the UK arm of Kotaku, for three years before joining PC Gamer. He is the author of a Brief History of Video Games, a full history of the medium, which the Midwest Book Review described as "[a] must-read for serious minded game historians and curious video game connoisseurs alike."

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