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PC players aren't Grand Theft Auto 6's 'core' audience, Take-Two CEO says, and that's why we have to wait for it
news Zelnick said going to consoles first is a matter of "serving the core consumer," but he also said PC can account for half of a big game's sales these days, so I don't get it.
Take-Two CEO wants to ensure GTA 6's price 'feels very reasonable' but also says that games aren't expensive as they could be right now
News You'll pay for it with your soul, that sounds reasonable to me.
Elon Musk is more at risk of losing his job to AI than artists are according to Take-Two's CEO: 'If AI were going to take anyone's job, wouldn't it take his job?'
News Look out Elon, Grok is gunning for your job.
Yes, Take-Two's share price rose after the stolen Rockstar data was released, but don't read too much into it
news This week's bump in share price isn't nearly enough to make up for the loss it's taken since January.
The voice of GTA 5's Lester wonders if GTA 6 'can't make the same splash as previous games' because the world is just so weird now
News How can you pull off satire when reality is stranger than fiction?
Take-Two has seemingly laid off an unspecified portion of its AI team, including its head of AI
News Luke Dicken, who previously spent a decade with Zynga, says his time with the company "has come to an end".
Take-Two boss says he's not interested in putting ads into premium games: 'It would seem unfair'
news Industry analyst Matthew Bell predicted a rise in in-game advertising last month as publishers pursue new revenue streams, but Strauss Zelnick doesn't see it happening.
Take-Two CEO Strauss Zelnick cannot fathom anyone not wanting to play GTA 6: 'I think we'll be able to engage every appropriate individual'
News "Just explain to me how it is that you've decided, 'No, no GTA 6, not interested?'"
Take-Two boss declines to offer advice to the new Microsoft Gaming chief, says she'll be fine on her own: 'She’s a highly accomplished executive who’s done just great without ever having met me'
news Asha Sharma came into Microsoft's Xbox business without a background in gaming, but Zelnick did the same thing at Take-Two and that's worked out pretty well.
