PopCap for sale? EA rumoured to be making a $1 billion offer

Bejeweled 3

There are strong rumours flying around suggesting that EA are in the late stages of negotiating a deal to buy up PopCap for a massive ONE BILLION dollars. Edge picked up a report from TechCrunch , who have been approached by two unnamed sources who say that Electronic Arts are about to spend 13% of its stock market value to buy up the casual games developer.

PopCap are best known as the professional purveyors of casual gaming crack like Peggle, Bejeweled and Plants vs. Zombies. PopCap's official response to the rumours was to say that "Per company policy, we do not comment on rumours and speculation of this nature."

Joining EA would be an interesting move for PopCap, given that its founding members left casual game company Pogo to go independent, and Pogo was bought by EA soon afterwards in 2001. In fact, PopCap CEO John Vechey told us that PopCap tried to sell their breakout game, Bejeweled to EA when they were starting out for $60,000. "They said no, thank goodness!" said Vechey.

In the ten years since then, PopCap have gone from strength to strength, and are now an international company with more than 400 employees. You can find out more about how PopCap was founded, and the stories behind their greatest games, like Bejeweled, Peggle and Plants vs. Zombies in our week of features on PopCap .

Tom Senior

Part of the UK team, Tom was with PC Gamer at the very beginning of the website's launch—first as a news writer, and then as online editor until his departure in 2020. His specialties are strategy games, action RPGs, hack ‘n slash games, digital card games… basically anything that he can fit on a hard drive. His final boss form is Deckard Cain.