Earlier in the year, I got a look at what I called the ideal GPU physique in the form of the Asus ROG Matrix GeForce RTX 5090. This card was announced as a celebration of the company's 30th anniversary of selling graphics cards, and it's now officially launched at a price of, er, $4,000.
To be fair, while that's over $1,000 more expensive than you can find some other RTX 5090 cards going for, and $2,000 more than the Founders Edition RTX 5090's MSRP, it is also $3,000 cheaper than the gold-plated RTX 5090 Dhahab OC, which started retailing for about $7,000 back in May. There are levels to these things, I suppose.
That's after cranking power limits and voltage up in the software. And the GPU's reported power consumption isn't the full 800 W it's rated for. The YouTuber found it to typically consume between 680–730 W in practice at full load, also hitting over 3,000 MHz clock speeds.
In actual gaming workloads, they found this extra power to net pretty small gains compared to a standard RTX 5090, all things considered. Star Wars Outlaws saw a boost from 89 fps to 98 fps at 4K comparing the two cards, and Assassin's Creed Mirage a boost from 143 fps to 150 fps.
To be fair, though, Asus is very open about this. It says the card can "achieve up to a 10% performance boost" if it's used with a BTF motherboard that's feeding it the extra 200 W of power. Which even on paper is just a 10% performance boost for up to 33% extra power.
And this isn't all too surprising, really, given it's common that the higher up the premium ladder you go in a product stack, the smaller the gains tend to be. Ie, you pay a lot more for those final small bumps that put it in front of the rest of the mainstream and less premium competitors.
Plus, it's not all about the performance. In addition to the rarity factor—just 1,000 cards—it looks genuinely stunning. I discovered this in person when I was lucky enough to get up close and personal with one in August. It really is a beautiful card.
After getting an extended period of time with it for testing, der8auer ends up concluding that it is "pretty close to perfection", from its lovely red and rounded design to its performance. It even runs significantly quieter than the Asus ROG Astral RTX 5090, the company's main high-end offering.
That's only "pretty close" to perfection, though, because the YouTuber, who's certainly done enough tinkering over the years to be a good judge of this, says the application of liquid metal onto the GPU "is not what I would consider perfection." And while "pretty close to perfection" is great for a standard card, for a limited edition $4,000 product, it might not be too unreasonable to ask for perfection in all areas.
None of this judgment in relation to the price might matter, anyway, because as of the time of writing, the card is all sold out. Which presumably means if you want one, you might have to brave the second-hand market, where I can only assume lucky owners will be able to ask what they like for it, likely well above $4,000.
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