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Bioshock Infinite trailer asks what happened to Columbia?

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We recently made the case that trailers should stop mucking about with thematically tenuous CGI trailers and just show us the damn game. I'm now going to undo all of that work by praising this, a Bioshock Infinite trailer that contains no game footage whatsoever. I do this because, 1) I'd really rather not see any more of the game before it's released, and 2) it's pretty marvellous in its own right, exploring the city of Columbia through the medium of an 70s educational documentary. It's like Look Around You for alternate history.

It's a great concept well executed, nicely mimicking the eerie synth backing and dry, dramatic narration of the era. Top work! Although, if you'd prefer to see the actual game in action, you can head here instead.

Phil Savage
Phil Savage

Phil has been writing for PC Gamer for nearly a decade, starting out as a freelance writer covering everything from free games to MMOs. He eventually joined full-time as a news writer, before moving to the magazine to review immersive sims, RPGs and Hitman games. Now he leads PC Gamer's UK team, but still sometimes finds the time to write about his ongoing obsessions with Destiny 2, GTA Online and Apex Legends. When he's not levelling up battle passes, he's checking out the latest tactics game or dipping back into Guild Wars 2. He's largely responsible for the whole Tub Geralt thing, but still isn't sorry.