The trailer for China's mobile PUBG game is a wild live action ride

The mobile version of Playerunknown's Battlegrounds recently rolled out in China, and as we all know, nothing says "videogame launch" like a videogame launch trailer. This one is a quite a thing to behold too: It's a live-action ensemble event, filled with gunfire, explosions, dangerous driving, and bodies dropping like October leaves in a stiff breeze. 

There were a few bumps on the way to officially releasing PUBG in China, as the authorities threatened to ban the game because it runs counter to "social core values and traditional Chinese culture and ethical norms." That all changed a month later when Chinese giant Tencent won the right to publish the game in the country, in accordance with all appropriate regulations. 

The video is reminiscent of the "Surprise" trailer Activision released for Call of Duty: Black Ops 2, although I have no idea who any of the performers are. Neither do I know what they're saying, although the gist of it is clear enough, and it's unmistakably PUBG. More importantly, it looks like a lot of fun—and it's a lot more interesting than any PUBG promos I've seen on our side of the water. Keep an eye out in particular for the iconic frying pan.

Bets on how long until PUBG makes the jump from PC to mobile to the movies? We already have a killer script ready to go.

Andy Chalk

Andy has been gaming on PCs from the very beginning, starting as a youngster with text adventures and primitive action games on a cassette-based TRS80. From there he graduated to the glory days of Sierra Online adventures and Microprose sims, ran a local BBS, learned how to build PCs, and developed a longstanding love of RPGs, immersive sims, and shooters. He began writing videogame news in 2007 for The Escapist and somehow managed to avoid getting fired until 2014, when he joined the storied ranks of PC Gamer. He covers all aspects of the industry, from new game announcements and patch notes to legal disputes, Twitch beefs, esports, and Henry Cavill. Lots of Henry Cavill.