Borderlands 3 (opens in new tab) launched on September 13, and I don't know about you but my Twitter feed is full of people talking about it (and pictures of dogs, obviously). People having opinions about a game doesn't necessarily translate into people playing it, but according to Gearbox CEO and part-time magician Randy Pitchford, "the launch day peak concurrent players of Borderlands 3 is about *twice-as-high* as the all time peak concurrent players of Borderlands 2."
Fun Fact: On PC, the data is that the launch day peak concurrent players of Borderlands 3 is about *twice-as-high* as the all time peak concurrent players of Borderlands 2. WOW! You guys are great!September 13, 2019
That's on PC of course. According to Steamcharts (opens in new tab), Borderlands 2 peaked at 123,596 players when it launched seven years ago, while SteamDB (opens in new tab) estimates 124,678 players. Double that would be somewhere in the 247,000–249,000 player range. Which is a lot of people trying to figure out where the general challenges menu is hidden (it's on the map but only if you zoom out to galaxy level), and why pressing F doesn't activate boost in vehicles any more (it's the shift key now, you're welcome).
Pitchford followed up by saying (opens in new tab), "Best numbers in Gearbox history! No promises, but we *might* be ready for me to try a SHiFT code test with the Golden Key system tomorrow. If we do, it will probably be a time-limited key."
If you're playing, make sure to stock up on Borderlands 3 Shift codes (opens in new tab). And here's our guide to the best builds for each class (opens in new tab). I'm rocking a close-range Amara relying on shotguns myself.