Fallout Beer is a thing

Fallout beer

Do you like Fallout? Do you like beer? There's a chance you may like the Venn diagram intersection of these two interests, Fallout Beer, which unlike Nuka Cola is actually a real thing that you can buy and drink. Brewed by Carlsberg, Fallout Beer is a 4 percent ABV pilsner with, we're told, "a refreshing zesty hoppy taste and a floral aroma," available in 330ml bottles.

"This is something of a world-first," Carlsberg UK Corporate Affairs Director Bruce Ray said. "Adult participation in videogaming is a truly social activity, on a par with cinema and music. We’re proud to work with Bethesda to produce a beer Fallout fans can enjoy."

It's 100 percent marketing guffola, obviously, and a bit of a stretch as tie-ins go, but props to Bruce for at least acknowledging that people of legal drinking age do in fact play videogames. That's the good news; the bad news, such as it is, is that Fallout Beer is only available in the UK. It's also not cheap: A 12 costs £30/$46, which is literally double the price of regular Carlsberg where I live—and where I live isn't known as an especially cheap place to buy beer.

Ah, but who am I kidding? If I could buy a case of this stuff, I would. And I bet Tim would too, even though he thinks Carlsberg is muck.

In slightly more relevant news, Bethesda tweeted today that Fallout 4 is now "complete"—all 27 versions of it. It comes out November 10.

Andy Chalk

Andy has been gaming on PCs from the very beginning, starting as a youngster with text adventures and primitive action games on a cassette-based TRS80. From there he graduated to the glory days of Sierra Online adventures and Microprose sims, ran a local BBS, learned how to build PCs, and developed a longstanding love of RPGs, immersive sims, and shooters. He began writing videogame news in 2007 for The Escapist and somehow managed to avoid getting fired until 2014, when he joined the storied ranks of PC Gamer. He covers all aspects of the industry, from new game announcements and patch notes to legal disputes, Twitch beefs, esports, and Henry Cavill. Lots of Henry Cavill.