Borderlands updated to include stat tracking service
Keen eyed players of Borderlands might have noticed that the Steam version recently updated itself, bringing Steam Cloud save synchronisation and something called BTest. According to the update, BTest is a stat tracking system that will record what guns and areas are most popular with players, in order to help Gearbox improve their games. The software also includes a leaderboard at Gearbox Labs, which will let you compare your stats to other players.
With Borderlands 2 announced for April next year, it seems likely the data collected will have some influence on the development of the sequel.