SimCity marketing campaigns temporarily suspended by EA

Omri Petitte at

SimCity

Another hour, another chapter in SimCity's troubled saga. This time around, Polygon received a message sent by EA to its marketing affiliates requesting that they "please stop actively promoting the game" until the ongoing server issues clear up.

"To be clear, we are continuing to payout commissions on all SimCity sales that are referred, however we are requesting that you please stop actively promoting the game," EA's email reads. "We will notify you as soon as the SimCity marketing campaigns have been resumed and our promotional links are once again live." EA has also "deactivated all SimCity text links and creative" that its outreach partners use to promote games.

It's difficult to imagine what's next for the beleaguered publisher and Maxis after the launch servers were quickly overwhelmed and SimCity's ongoing infrastructure problems forced the company to disable "non-critical" mechanics which in turn led to further community backlash. Sometimes, I wish life's problems could be solved just by plopping down a few more parks.